Temporary car showroom impresses staff and customers at VW Letchworth

A Hertfordshire dealership has become the latest motor retailer to operate out of a temporary building while work is underway to revamp its showroom.

VW Letchworth, which is owned by leading automotive group Jardine Motors UK, is currently renovating its premises in an extensive programme, which has meant that its sales operation has had to be transferred into a temporary showroom.

Supplied by Spaciotempo and erected just yards from where construction work is now underway, the temporary building measures 250sqm and has enough space for four vehicles and two sales offices.

It also has 4.6m-wide roller doors to allow for cars to enter the showroom, while a set of glazed double doors welcome customers inside.

Paul Styles, Brand Manager for VW Letchworth, said: “There is no way that we could have stayed in the old showroom while the work is ongoing, so we have all been very pleasantly surprised by the feel of the temporary car showroom.

“It is so vital for a showroom to match the looks and status of the cars themselves and the building is light, airy and feels solid. The customers are impressed by it and it is much better than you’d expect from a temporary building.”